<< Back to Summary 
What is the most effective way for a medical company to announce a product recall, change in prescribing information or a black box warning for a pharmaceutical product or medical device?
#Response DateOther (please specify)
1.1/30/2008 3:19:00 PMProbably ALL SHOULD BE USED.
2.1/30/2008 3:47:00 PMnews release
3.1/30/2008 5:57:00 PMPublication in the mass media
4.1/30/2008 6:02:00 PMDepends on need for urgency and the severity of the need for recall.
5.1/30/2008 6:31:00 PMEmail
6.1/30/2008 7:40:00 PMI susbscribe to FDA's Medwatch Alert email service.
7.1/30/2008 10:37:00 PMI think this is where you should give me more than one option: this is important enough to use multiple information streams. Use mail + e-mail + journal ad + a rep visit.
8.1/31/2008 10:01:00 AMradio or TV announcement
9.2/2/2008 2:23:00 AMwith back up in US mail